Clare Dight
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Think before you press send. It’s all too easy to bombard the people around you with a continuous stream of thought-bites via email. Whether you’re an office newbie or you have simply fallen into bad e-habits, it’s time to take stock of how you use email. Here’s how to set the right tone and become a master user:
1. Dearest Sir. Flowery introductions are unnecessary, says Chris Horseman, the managing director of Balance Learning, a training company. But do make sure that you get the person’s name right. “Don’t make assumptions when you are talking to someone you don’t know,” he says. Guessing the sex of the sender or confusing the order of Chinese names are common errors.
2. Build a rapport. “Always greet the recipient,” says Monica Seeley, who writes about and teaches good email practice. “And if you are responding to an email, mirror what has been sent.” Emails are often quick-fire, so take the time to create a good impression, particularly with someone you don’t know well.
3. Pick up the phone. Ask yourself whether it’s better to call and introduce yourself, particularly to a customer. “Don’t be afraid to pick up and speak to someone even if they are only four floors away,” Seeley says. “A voice message can be much warmer [than an email].”
4. All users. It’s one thing to press “reply to all” accidentally when you meant to send your message to one recipient, quite another to email your entire organisation, including the CEO, to ask to borrow a mobile phone charger. It’s only a matter of time before such timewasters are served with email ASBOs.
5. DON’T USE CAPITALS. It’s scary when people shout.
6. Keep it corporate. “Forget fancy formatting and stick to [your company’s] corporate format,” Seeley says. “When an email leaves your organisation, it can lose its layout.” Never, ever use emoticons, send jokes or use abbreviations that other people might misunderstand. “If you wouldn’t be happy having your email message photocopied on to headed paper, don’t send it,” Horseman says.
7. Keep it brief. “If it’s going to be a lengthy email, use headers or bullet points,” says Louise Oliver, a spokesperson for Adecco, a recruitment company. “Use the subject header to summarise your message and put an overview of the objective in the first paragraph.” Attach background information, if necessary, in a separate document to avoid sensory overload.
8. Cyber stalking isn’t cool. “Allow 24 hours for a response unless it really is urgent. If it is urgent then pick up the phone,” Seeley says. Don’t call someone to ask if they received the email you sent three minutes ago.
9. Think before you send. “Make sure that you are sending your email to the right person,” Oliver says. “Use your judgment before copying someone into your message. People ‘c.c.’ as an insurance policy,” she says. “It’s always a balancing act of what’s appropriate.”
10. Communicate, don’t lecture. “Anything that’s contentious, that might upset people or cause arguments... it’s better to pick up the phone,” Horseman says.
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Man, this is why I'm staying in academic research. There are too many pedantic timewasters in business that complain about using "Hi" for an introduction or whether there is a hyphen in e-mail...
Emails/E-mails are pretty simple enough aren't they? You just reply in the same manner and eventually get a feel for how to communicate. The only useful piece of advice is to use the phone as it shows confidence.
Chris, Bristol, UK
Stop the abuse of the exclamation mark, and bring back some professionalism. A certain employee in my office will use (on a daily basis) 5 consecutive exclamation marks where there is scarcely the need for 1, and his out-of-office today comes complete with the subject line: Robert is taking Monday for 'Hangover Recovery'. He's only been here since the Autumn...any wagers on how long he'll last?
Nick, London,
May I add "Never send the other person's words back to them"? That's pure laziness.
John, France
John McDermott, Montmorillon, France
Some additional important things:
* don't write HTML mail, HTML is for web pages, not e-mail, e-mail is plain text.
* don't full-quote with a couple sentences written above the full-quote block. Unfortunately, MS Outlook has made this malpractice almost ubiquitous in the business world, sabotaging established customs, as is usual from Microsoft. Instead, quote the text, delete the uninteresting parts from it, and write your answer meaningfully between the quoted parts.
* don't use pages-long signatures; 4 lines ought to be enough (unfortunately, some badly thought out company guidelines might make this impossible).
* don't use the DSN ("return receipt") option, if your mailer offers that. It is rude if, on reading a new mail, your program asks you if you want to notify the sender about that fact. If I want to respond, I'll mail back, as soon as I deem it necessary. If your mail didn't reach me for some technical reason, it'll get bounced back to you with an error message.
Matt, Wuerzburg, Germany
What about limiting every line of the email to 64 characters? This is easier on the eye for the reader.
I know corporate users tend to open their Outlook window on full screen and then start typing continuously like there's no tomorrow. As if the only thing that matters is punctuation. They will raise a hue and cry if the "i" is small and not in capitals while writing lengthy discourses on the newest management fad.
The 64 character line is the typical line length of any article meant to be viewed/read on the screen.
And no, I am not a tech geek. Just a considerate emailer.
Toby, Calcutta, India
To make life a lot easier, simply delete every email (e-mail?) that starts with 'Hi'.
Peter, Sittingbourne,
Put the hyphen back in e-mail!
David Cunard, Los Angeles, USA
It is about time that email etiquette was addressed!
Abuse of email is something that so many people are blasé about. I agree that an email should be something that you would write on headed paper as this would be how it is perceived by any external parties.
The fact that the contraction and textualisation of words is prevalent amazes me, how can an item of correspondence be taken seriously when everything is abbreviated beyond comprehension?
I do wonder what impression it leaves on the recipient of an email when they receive a two-line contracted and abbreviated message containing emoticons and kisses!
I am all for email, but written appropriately and considerately. If only people talked orally more, the messages and conversations would be much more succinct and personable. However, ensuring that one has covered one's back and left an audit trail appears to be trend.
Julie Lewington, Croydon, UK