Definitely true that Google is an ad company. That is how they make money, and they're good at it. If this happens, Google will probably have users buy the handset but not service, or service costs will be very low compared to the rest of the market currently.

Scott, El Paso, Texas

Microsoft has several divisions. They are all completely subsidised by MS WIndows and MS Office. As independent businesses, the other divisions would have long since collapsed. This equates to unfair competition in those loss-making areas.

Google is headed the same way isn't it? Makes all it money from Google Ads to in order subsidise its yet to be fully disclosed grand plans. This will effectively prevent other creative companies from innovating but probably with far more serious and wider consequences.

Freddy, Portola Valley, US, CA

well you can always stick with your current network and phone Andrew, i doubt that Google are going to force you to use their phones.

i think its most likely that they would want to take the blyk route.

(blyk is a mobile network that is free for the end user because of adverts.)

Pete , London, England

Google is an an advertising company. It just uses technology to sell ads.

Roger, Milan, Italy

Does that we'll have to find a G-spot to get the internet on it? If so most men will simply not be able to use it!

Terry L, Oxford, UK

Google offer can offer a search engine and lots of other useful programs for free because of advertising. The same should be possible with mobile phones. Why not consider that calls should become cheaper or even free, instead of looking on the negative side?

Antony, Lugano, CH

I think it's very unethical to be bombarded by advertisements by a service you are paying for.

Google seem to have no problem with this as they think what they are doing is just and beneficial for humanity.

I don't know about anyone else, but I just want a phone that makes and receives calls.

I wish Google would do something better for mankind with their billions of dollars than sell us crappy phones and forcing Google Ads down our necks.

Andrew Corr, Burton On Trent, Staffs/UK